Carmen
Miraglia,Erbe founder and product developer,reminds us the secret to produce
something unique.
"We
think the absolute pure scent of a beauty product is a consistence positive
first approach.
To avoid
introducing in an already saturated cosmetics market another mass distribution
product,the scent and essential oils used have to be natural, delicate,
elegant,inviting and evocative, but above all they have to create an
immediate feeling of trust and confidence for a traditional and solid history
of cosmetic manufacturing and not just another cosmetic brand with no other
origin but a laboratory born chemical product.Texture also plays a big role and
for example after using ERBE products, the biggest comment we hear “ it really
worked for me, cannot go back to other commercial products” . What
is remarkable is that we still have a faithful and growing clientele for
so many years without ever making an advertising campaign"
....In this
video Carmen Miraglia,Erbe founder and product developer,is going to head us
towards the splendor of the Italian herbs and plants....(copy and paste this
link on your browser) https://www.youtube.com/watch?v=f7HdKjc7wAQ
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for more information about our exlcusively made in Italy skin care line go to
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